7 Reasons to Include Audio in Your Content Mix
Personal
Developing audio content gives your brand a voice and enhances your personality.
Targeted
Audio platforms are highly targeted, allowing you to connect with specific, niche audiences.
Intimate
Audio content is wonderful for brands that want to reach people on an emotional level.
Affordable
Audio is relatively affordable to produce and if well made, can be used for years to come.
Open
People listening to audio, report being open to and engaged with messages from brands.
Innovative
Radio is just one platform alongside innovative media like digital streaming and podcasts.
Engaging
Audio content gives you a great opportunity to educate, entertain and excite people.
What audio content should I consider developing for my brand?
* Advertisements * Audio Books * Competitions * Downloadable resources * Games * Giveaways * Guides * Instructions and ‘How to’s * Interviews * Jingles * News * Opinion pieces * Podcasts * Predictions * Presentations * Q and As * Quizzes * Radio ads * Reviews * Speeches * Training materials * Webinars *