7 Reasons to Include Outdoor in Your Content Mix
Outdoor is the one way to reach people who avoid all other forms of brand content.
People pay more attention to outdoor media than any other form of advertising.
Ambient, interactive, hologram and other outdoor formats have reinvigorated the medium.
As people often see outdoor more frequently, it’s great for growing brand awareness.
Outdoor is an excellent addition to support other longer content and ad campaigns.
Location choice allows for specific targeting of commuters, businesses and decision makers.
Think beyond the billboard and outdoor becomes a very creative space to promote brands.
What outdoor content should I consider developing for my brand?
* Advertisements * Ambient displays * Animations * Billboards * Cartoons and illustrations * Competitions * Demonstrations * Digital billboards * Events * Flash mobs * Games * Giveaways * Interactive installations * Interviews * Outdoor ads * Point of sale displays * Posters * Presentations * Q and As * Quizzes * Show reels * Slideshows * Spectacles * Speeches * Street art * Scavenger or treasure hunts * Transit ads * Vehicle skins *